Information architecture

A successful web site must meet the company’s business goals, it must accurately target the desired audience and it must provide users with a simple, intuitive path to get the information they want quickly and painlessly.

WebWord states, “Information architecture involves the design of organisation and navigation systems to help people find and manage information more successfully.”

At Mighty Media we bring nearly two decades of web site design experience to this task. We will help you clarify what it is that you need from your site, and will organise and categorise your data accordingly. We speak “geek” when necessary in order to present the architecture to designers and programmers such that you achieve the best possible return on your investment.